"The Crazy Robertson" is the street name of a 56-57 year old homeless man (real name John Wesley Jermyn, aka John Jermien) who spends his days skating and dancing along Robertson Boulevard in Los Angeles. According to his sister, Jermyn is schizophrenic which causes him to periodically shout and curse, but he refuses meds and shelter.
Three 23-year old entrepreneurs are selling his image and the phrase "No Money, No Problems," on t-shirts selling for $48, and hoodies selling for $98, and apparently can barely keep up with demand. Mr. Jermien gets 5% of the net profits of clothing sales.
Here's a video of Mr. Jermien in action:
The entrepreneurs have also set up a MySpace page to publicize the brand and are working on a "nightclub-promotion venture."
The Wall Street Journal says the popularity of The Crazy Robertson brand is symptomatic of an increased U.S. "fascination with homelessness." If true, that is creepier than I can express.